Stoneridge Electronics

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News round up: Transpotec/Logitec 2015, Verona, Italy

Transpotec/Logitec 2015 is a bi-annual exhibition held in Verona, Italy. The event focuses on transportation and logistics, and is the only Italian show that also covers the international market.

There were 260 exhibitors in total which was a good 33% increase on previous years. The majority of the major OEMs exhibited as well - Iveco, Mercedes, DAF, Scania, MAN and Isuzu.

Our stand was in the busiest hall, right between Iveco and Mercedes. This great location ensured steady traffic to our stand throughout the show.  The main focus on the stand was the SE5000 Exakt Duo² digital tachograph, delivering a 60% reduction in infringements via Duo Technology. We were also promoting our Android smartphone apps, remote download solution, workshop products and OPTAC3 tachograph analysis software.

Over the four days we collected a lot of quality leads, with 60% from fleets and drivers, our core market. The show closed on 19th April, and there were 24,000 visitors in total.  

This was our first Italian exhibition since 2007, so we are very pleased with the results.

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